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With The Stock Market And VC Down This Year, What's The Deal Environment Like For Emerging Beauty And Wellness Brands?

When beauty and wellness companies examine economic indictors, they can easily see many of them don't look all that beautiful or well. For the stock market, 2022 has been a punishing year—and prognosticators don't forecast its fortunes will dramatically reverse anytime soon. Venture capital funding has cooled off, and inflation levels …
Rachel Brown·May 18, 2022·1 min read
The 30-second read
When beauty and wellness companies examine economic indictors, they can easily see many of them don’t look all that beautiful or well. For the stock market, 2022 has been a punishing year—and prognosticators don’t forecast its fortunes will dramatically reverse anytime soon. Venture capital funding has cooled off, and inflation levels haven’t been retreating much from historic highs.

To sort through the impacts of the conditions on the indie beauty and wellness sector, we asked 11 investors, investment bankers and beauty industry experts the following questions: How do you think the rocky stock market and venture capital slowdown is affecting the beauty and wellness deal environment, especially as it relates to emerging brands? What should emerging brand founders think about as they assess the market today and going forward?

The players

2 mentioned
Brand

AS Beauty

Founded2019
HQNew York, New York, United States
Revenue Range$150M+
Investor

T Investment

Founded2021